Trademark
Full logoAbout Southwest Airlines
Southwest Airlines is the largest U.S. domestic carrier by passenger volume and pioneered the low-cost, point-to-point business model. Headquartered in Dallas and founded in 1967, the company operates an all-Boeing 737 fleet and is famously the only major U.S. airline to have remained profitable for nearly 50 consecutive years through 2019 (the pandemic broke the streak). Southwest has begun a multi-year evolution away from its long-time open-seating model under pressure from activist investor Elliott Investment Management, introducing assigned and premium seating beginning in 2025-2026. The Rapid Rewards program is one of the largest U.S. domestic loyalty programs.
About the Southwest Airlines logo
The Southwest Airlines (LUV) logo is part of the Tickericons pack — a hand-crafted set of logos for every company in the S&P 500. Each logo is manually redrawn to a consistent grid, weight, and corner radius so LUV sits cleanly next to other tickers in cap tables, dashboards, equity research, and fintech UI.
You get two styles: the trademark (just the symbol, ideal for grids and tight UI) and the full logo (mark plus wordmark, ideal when there's room to breathe). Both ship as scalable SVG, high-resolution PNG, and reusable Figma components.
Southwest Airlines was added to the S&P 500 on Jul 1, 1994 and is currently classified under the Industrials sector.
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