Trademark
Full logoAbout Dollar General Corporation
Dollar General is one of the largest U.S. small-box discount retailers, with more than 20,000 stores concentrated in smaller communities and rural areas where it often serves as the primary local retail destination. Founded in 1939 in Scottsville, Kentucky and headquartered in Goodlettsville, Tennessee, the company sells consumables, seasonal items, home products, apparel, and a growing fresh and frozen grocery assortment under the DG Fresh program. Dollar General has been navigating a multi-year operational reset under returning CEO Todd Vasos including reducing shrink, improving in-stocks, and slowing new-store openings.
About the Dollar General Corporation logo
The Dollar General Corporation (DG) logo is part of the Tickericons pack — a hand-crafted set of logos for every company in the S&P 500. Each logo is manually redrawn to a consistent grid, weight, and corner radius so DG sits cleanly next to other tickers in cap tables, dashboards, equity research, and fintech UI.
You get two styles: the trademark (just the symbol, ideal for grids and tight UI) and the full logo (mark plus wordmark, ideal when there's room to breathe). Both ship as scalable SVG, high-resolution PNG, and reusable Figma components.
Dollar General Corporation was added to the S&P 500 on Dec 3, 2012 and is currently classified under the Consumer Staples sector.
Index history
Dec 3, 2012 · Added to the S&P 500
Acquired by Eaton Corp. (ETN)
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